Growth analytics
If you can't say what a customer costs and what they bring back, every budget meeting is a guess.
Who it's for
"2 to 3 weeks for tracking and a first dashboard. Forecasting and cohort work adds 1 to 2 weeks."
– Teams with data in five tools and no single view of the funnel
– Founders who can't answer "what's our CAC payback by channel" in under a minute
– Companies planning a budget increase and wanting a forecast they can defend
– Founders who can't answer "what's our CAC payback by channel" in under a minute
– Companies planning a budget increase and wanting a forecast they can defend
What I set up
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A tracking plan: which events matter, what to name them, who owns them - Analytics that follow a lead from the ad click all the way to the paid invoice
- A growth dashboard: funnel, North Star metric, input metrics, experiment results
- Cohort analysis, retention, LTV and payback
- CAC by channel and segment, with the hidden costs included
- A 12-month revenue forecast, including ML-based models where you have enough history
- ROI calculators for your sales team, if you sell on value
“
A ClickHouse analytics system for a food delivery chain, with cohorts, LTV, reactivation and a 12-month forecast. ROI calculators and revenue forecasting for a foodtech franchise.
Related services
Put the new data to work on one metric
Turn the data into triggers and reactivation
A dashboard plus a weekly test rhythm
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